Human Data: What it is and why it is important?

Human Data: What it is and why it is important?

Understanding people, customers and citizens has never been more important. Our hyper-connected lives bring us closer to politics, entertainment, celebrity culture and businesses like never before. How we are influenced and who we trust is highly fragmented and distributed across our social networks and the digital platforms connecting us to one another. So how do…

Why customer insights are central to your innovation strategy

Why customer insights are central to your innovation strategy

It’s not surprising that some startups, consultancies and innovation teams take shortcuts when collecting primary customer and market insights. The best innovation strategy will put the customer front and centre of the solution space. So why are some of the key champions of innovation dismissive of market research? Eric Ries, author of the “Lean Startup”…

Can banks embrace the opportunity ahead?

Can banks embrace the opportunity ahead?

With every change in business, technology and regulation comes an opportunity to innovate and differentiate. With consumers mistrusting brands with their personal data and the GDPR only a year away – now is the time to embrace the opportunity ahead. However, there are a lot of ideas that lack imagination, creativity and good sense. A…

Opening up banking data to stimulate innovation and growth

Opening up banking data to stimulate innovation and growth

A recent report by the ODI and the Fingleton Associates explored how competition and consumer value could be stimulated by providing UK customers with their own bank transaction data. The idea is that if banks open up their customer’s transaction data via an API and OAuth, a competitive market would emerge generating new economic, business and customer value. What interested me most was the different ways this data can be used:

The emergence of networked commerce and a new wave of business models

The emergence of networked commerce and a new wave of business models

The networked world we live in is still in its infancy. The mass adoption of digital networked technology is transformative, but we are still only scratching the surface of what is possible. The behaviours that the network enables – like sharing, communicating, collaborating and learning – come naturally to people. The organization which operates closed,…

Intelligent software and preserving individual eccentricities

Intelligent software and preserving individual eccentricities

One of the most striking ideas raised by my colleague, Olly Robinson, in his technology trend, “The Evolution of Software – Intelligent and Social User Experiences” is as follows… “As a layer between technology and the user, software has become progressively more transparent. In comparing modern software on a touchscreen device, and the graphic and…