Why the personal data economy is an important trend for businesses & citizens

Why the personal data economy is an important trend for businesses & citizens

Back in 2011, the World Economic Forum (WEF) compared personal data to oil, as an asset class of extraordinary economic value. Oil was central to the development of the industrial revolution. Without it, much of the infrastructure we take for granted today (transport, energy, etc.) would not have been realized. Presently, personal data is the…